QPointQ: a rewards ecosystem on WhatsApp.
We designed and built QPointQ, a platform that lets companies create rewards programs for their customers, with a simple, modern experience accessible from WhatsApp.
- The full experience on WhatsAppno apps or complex sign-ups
- Tailored to each companycustom rewards programs
- Connects customers and brandsa growing ecosystem
- Scalable technologyready for integrations and new modules
01. The challenge
Building customer loyalty simply and accessibly.
Create a platform that would let different companies offer real benefits and rewards to their customers, without friction, without apps and with a system that is easy to manage.
- A simple experience: access from WhatsApp
- Multi-company: adaptable to different sectors
- Efficient management: a dashboard to manage points and benefits
02. The solution
A complete rewards platform.
We built a web and mobile system with a modern, gamified design that lets companies create missions, award points and offer benefits. Users access it from WhatsApp, making the experience fast, intuitive and download-free.
- BuyEarn QPoints on your purchases.
- Take partComplete missions and challenges.
- ReferInvite others and earn points.
- RedeemUse your QPoints on real benefits.
- CompaniesJoin the ecosystem and launch your program.
- EcosystemDiscover new brands and experiences.
03. Results and capabilities
Everything you need for a successful rewards program.
QPointQ brings together all the tools companies need to connect with their customers and build community through real benefits.
- Missions and rewardscustomizable per company
- Access and notificationsvia WhatsApp
- Benefitsmarketplace
- Scalable, securearchitecture
04. Project views
This is what the platform looks like.
05. Challenges and learnings
Key learning
A loyalty program works when taking part costs less than ignoring it: no app, no long sign-up and the reward in plain sight.
The best projects don't end with a launch; they can be the start of a growth relationship.
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